Selpak in Saudi Arabia
Selpak in Saudi Arabia: Selpak, a leading Turkish manufacturer of paper products, aimed to expand its market reach in Saudi Arabia, a high-demand region for tissues, paper towels, and hygiene products. However, before entering, Selpak needed a detailed market study to assess consumer demand, distribution channels, and pricing strategies.
At Gulfinder, we conducted a comprehensive Saudi market study, identifying the best entry strategy, distribution partners, and regulatory requirements to position Selpak successfully in the competitive Saudi market.
How we helped Selpak study the Saudi market
1. Market research & competitor analysis
- Analyzed consumer behavior and demand trends for tissue and hygiene products.
- Conducted competitor benchmarking, studying pricing, brand positioning, and market share.
2. Identifying distribution channels & retailers
- Mapped out the best distribution channels, including supermarkets, wholesalers, and B2B suppliers.
- Connected Selpak with potential retail partners and large-scale distributors in Saudi Arabia.
3. Compliance & regulatory requirements
- Provided guidance on import regulations, packaging standards, and labeling requirements.
- Ensured that Selpak’s products met Saudi Arabian safety and hygiene certifications.
Results: A well-prepared market entry strategy
Clear insights into Saudi market dynamics
- Provided Selpak with a data-driven roadmap for expansion.
Identified strong distributor connections
- Connected Selpak with leading retailers and wholesalers in Saudi Arabia.
Ensured full compliance with Saudi import regulations
- Helped streamline product approvals and logistics.
Expanding into Saudi Arabia requires a deep understanding of market trends, distribution channels, and compliance requirements. At Gulfinder, we provide businesses with the insights and connections needed for successful market entry. Click here to see how we can manage your project too!
Looking to expand your brand into Saudi Arabia? Book a call with our team today!
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